The FOTO Blog
Photography Business Branding 101
If you have a new photography business, you have more than likely invested a good amount of time (if not a pretty penny, too) on your logo design and branding. For the best ROI on your logo design, you need to put it to work and build your brand! We have created a simple checklist below (with links to our favorite places to order from) to get you started. We want to ensure that you are getting the most bang for your buck, and help you put yourself out there like the marketing maven that you are.
Related: Fotostrap, FOTO, Monogram, #tellyourstory, Small Business, Tips, Personalize
Best of 2017 Summer Accessories
Summer is in full swing, and we are loving all of the natural design elements we are seeing in this years' accessories. Drawing from the inspiration of summer's most iconic scene (the beach at sunset), we chose some of our favorite accessories in hot pink, blues, and sandy hues for this round up. You simply cannot be caught on vacation without these must-haves!
Related: Made in USA, Fotostrap, Fotolanthropy, Gift Guide, FOTO, Monogram, #tellyourstory, Give Back, Fashion, Personalize
Proud to be American Made
We are proud to celebrate our nation's independence this week and love the opportunity to honor the lives and sacrifices that have brought us our freedoms.
Related: Made in USA, Fotostrap, Fotolanthropy, FOTO, #tellyourstory, Small Business, Give Back, Holiday
How to Transform your Hobby into a Business
Looking to take your unique talent and turn it from a hobby into a business? Settle in for the ride of your life. While full of ups and downs, uncertainties and unexpected turns, starting your business is an amazing journey that will transform you just as much as you will transform it.
Related: #tellyourstory, Small Business, Tips
A Photographer's Complete Guide and Shot List for a Newborn Session
As adorable as they are, newborns can be a tricky subject to capture. In order to get those mantle-worthy shots that your clients will ooh and aah over, you will need to do your homework. Below, we've compiled a complete guide and checklist for you to use as an outline as you collaborate with your new parents and photograph their most treasured bundles of joy.
Related: Fotostrap, #tellyourstory, Small Business, Tips
The Do's and Don'ts of Running Your Own Photography Business
Learn the basic do's and don'ts of starting + running your own photography business so that you can dodge some of the bullets many start-ups run into and put your best foot forward in this competitive space.
Related: Fotostrap, FOTO, Monogram, #tellyourstory, Small Business, Tips, Personalize
Our 10 Favorite Books for Inspiring Creatives + Excerpts
Coming up with your summer reading list? Whether you are lounging by the pool, sitting on a plane, or just looking for sanity in between the craziness of all your kids being home, we have some great reads to help you enrich your creativity and inspire your art! Below are 10 of our favorite books for inspiring and feeding our creative souls. Enjoy!
Related: FOTO, #tellyourstory, Small Business, Feature, Tips
A Photographer's Complete Guide and Shot List for Weddings
We know it's a little daunting that weddings are filled with such irreplaceable moments and high expectations from the bride and her family, so we've compiled a complete guide and checklist for you to use as an outline as you collaborate with your bride/groom and photograph their most treasured memories.
Related: Fotostrap, FOTO, #tellyourstory, Tips
How to Take Better Pictures of Your Kids
It's no secret that parents like to photograph major milestones and events of their children, but as times have changed and cameras are left gathering dust while quick snapshots are taken with smart phones, we are losing moments that could be captured in higher quality photos and more artful attention.
Related: Fotostrap, FOTO, #tellyourstory, Tips, Personalize